“Doing it for the ’gram” Is Over

Recently Selena Gomez, who has some 150 million Instagram followers herself, has called social media “terrible for my generation.”

I felt a range of emotion not unlike the five stages of grief when I checked the Screen Time function on my phone and saw I was averaging two hours and 32 minutes a day on Instagram.

I was shocked it could be that much. To my horror, my time on the app ballooned to nearly four hours on Sundays. How could that be possible?

I’d been trying to use Instagram less, too. I can’t definitively say why, but I realized some part of it was beginning to just make me feel bad. Maybe it’s the unrealistic, overly composed veneer of the images I see, or the FOMO-inducing, seemingly never-ending stream of events and functions I’d missed out on. I didn’t escape Toronto’s brutal winter this year but I saw plenty of Tulum on my feed.

Instagram is surely our generation’s social networking app of choice, and it’s downright shocking to meet someone who doesn’t have an account. Recently Selena Gomez, who has some 150 million Instagram followers herself, has called social media “terrible for my generation.”

We’ve all partaken in a bit of lighthearted Instagram flexing at one point or another, and sneakerheads are particularly guilty of this, from benignly posting the latest sneaker collaboration on release day to posing in a bathtub of hyped sneakers, for some ridiculous reason. Some of us go to great (and incredibly silly) lengths to flex. Sometimes a scroll through your Instagram will give you the feeling of drowning in fit pics.

Instagram posts are public relations. Every day, all day, people showcase what they’re doing and buying, who they’re hanging out with, where they’ve been, who they’re presumably sleeping with, and what they aspire to be. The app’s humble beginnings as a place to quickly upload and share candid iPhone photos with friends seems so distant now.

Today, Instagram is more of a meticulously edited visual autobiography that lives in our pocket. Its primacy as our filtered avenue of self-expression has made business cards, portfolios, dating profiles, diaries, and even personalities almost obsolete.

Well-executed curation is rewarded with more engagement and acceptance in the shape of likes and views. It’s hard to ignore the temptation to join the party. The always-on, always-updating feed allows for as much vanity and gazing into others’ lives as you want. The echo chamber of the now hyper-commercialized timeline, where up to one in five posts can be paid-for ads, reinforces a compulsion to share your own highlight reel of images.

Read the whole Story here…….

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