Cuccia Thongs Are For Any Woman Who Don’t Want to Be “Soft and Muted”

“I’m focusing on basic thongs because they’re timeless,” Cuccia says. “It’s also the least amount of fabric you can possibly wear without being fully nude.” She chose her palette, she says, because, “a lot of underwear companies only offer pieces in soft, muted color schemes, which are marketed with a gentle, ethereal aesthetic.” Cuccia adds, “I just don’t relate to the softness, at least not 100 percent of the time. I wanted to create an intimates brand that represents a wider variety of moods and the dualities of being a woman. I wanted color schemes that were attention-grabbing and that said, ‘I’m not always soft and muted, I’m here and fully present.’”

Read full article:

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: