CULTURE NEWS

THIS IS THE FIRST BLACK WOMAN-OWNED SKATEBOARD COMPANY

Founded by artist Latosha Stone in 2013, the skateboarding lifestyle brand Proper Gnar is experiencing a precipitous rise in popularity and product orders following its recent feature on performing artist Beyoncé Knowles’ Black Parade Directory of Black Owned Businesses. Posted on Juneteenth 2020, the list of small businesses features entrepreneurs who use their Black excellence as a form of protest and activism.

Additionally, Stone’s skateboards were recently featured on HBO’s TV show about skater girls called “Betty.” The underground brand’s new line of colorful, creative, and original skateboards average $55-$60 each and can be ordered on the company’s website along with the artist’s own unique artwork prints, accessories, and apparel. The products are created with teen girls and young women in mind who love to skate or who are into alternative and subversive fashion.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: